Who is searching...is winning!
A seasonal promotion to generate traffic and user adresses, to promote specific content in a playful way and to communicate brandvalues.
A raffle that motivates the user to take part by its simplicity and the option to win a prize. The game «lures» the user all over the website. The registration for the raffle generates specific adresses and the final analysis at the end of the promotion offers valuabe insight into the user behaviour.
conception, design, design concept, hosting, illustration, PHP und support and handling of the promotion